Learn More

The concept of purchasing solid gold from a vending machine was brought to life by German entrepreneur Thomas Geissler. His company launched the first "GOLD to Go" ATM in 2010, placing it in the opulent Emirates Palace Hotel in Abu Dhabi. This debut was remarkably successful, with the machine selling out on its first day. The idea was to make investing in gold as straightforward as buying a snack, aiming to make the public more comfortable with the idea of gold as an investment. These aren't ordinary vending machines; they are built like armored vehicles with surveillance cameras and were even tested with explosives to prevent theft. For larger purchases, users must scan their identification to comply with anti-money laundering regulations.
A computer inside each ATM is connected to the internet via a secure connection, allowing it to update the prices of the gold products every minute to reflect the real-time market value. The machines, often covered in gold leaf, dispense 24-carat gold bars in various weights, from one gram up to 250 grams, as well as a selection of gold coins with designs like the Canadian Maple Leaf or the South African Krugerrand. Each item is dispensed in an attractive box and comes with a certificate of authenticity and a 10-day return policy. Following the initial success, these unique ATMs were installed in other high-end locations across Europe, North America, and the Emirates.