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In three words, describe: what is Liebfraumilch?

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GERMAN WHITE WINE - other illustration
GERMAN WHITE WINEother

This wine's romantic name translates from German to "Beloved lady's milk," a title originally given to the wine produced from the vineyards of the Liebfrauenkirche, or Church of Our Lady, in the city of Worms. Over time, the name was generalized to describe a particular style of semi-sweet white wine produced in several of Germany's major wine regions, including Rheinhessen and Pfalz.

Liebfraumilch is not a specific grape, but rather a blend. German wine law dictates that it must be composed of at least 70 percent Riesling, Silvaner, Müller-Thurgau, or Kerner grapes. The resulting wine is typically light, fragrant, and easy to drink, with a noticeable but not overpowering sweetness. It must also achieve the Qualitätswein quality level, a designation for quality wine from a specific region.

During the post (Review)-war era, and especially in the 1970s and 80s, Liebfraumilch became a massive export success, particularly in the UK and US. Often sold in distinctive blue bottles, it served as an accessible introduction to wine for a whole generation of drinkers. However, its mass production and often very sweet profile led to a reputation for being cheap and unsophisticated, which unfairly damaged the image of German wine in general for many years.